Opportunity Information: Apply for MP CPI 21 006

The Advancing Health Literacy to Enhance Equitable Community Responses to COVID-19 grant opportunity is a Fiscal Year 2021 discretionary funding program offered by the U.S. Department of Health and Human Services (HHS) through the Office of the Assistant Secretary for Health (OASH) and the Office of Minority Health (OMH). It is authorized under Section 1707 of the Public Health Service Act (42 U.S.C. 300u-6) and supported by the Coronavirus Response and Relief Supplemental Appropriations Act, 2021 (Public Law 116-260). The central purpose is to strengthen community responses to COVID-19 by improving health literacy in ways that specifically advance equity for racial and ethnic minority populations and other communities experiencing disproportionate impacts.

OMH frames this program within its broader mission to reduce and ultimately eliminate health disparities by funding demonstration projects that test and document effective strategies. The emphasis on “demonstration grants” signals that applicants are expected not only to implement activities, but also to generate practical lessons and models that can be shared, adopted by others, and sustained after the federal funding period. In other words, the program is designed to move beyond one-time outreach and toward approaches that can be institutionalized within communities, health systems, and partner organizations.

The initiative is explicitly aligned with major federal priorities and performance goals. It supports HHS Strategic Plan Goal 2, which focuses on protecting health in the settings where people live, learn, work, and play. It also connects to multiple Healthy People 2030 objectives related to improving communication and understanding between patients and providers: increasing the share of adults whose providers check for understanding (HC/HIT-01), reducing reports of poor patient-provider communication (HC/HIT-02), and increasing the share of adults who feel involved in health decisions as much as they want (HC/HIT-03). In addition, it aligns with an immunization information objective (IID-D02) aimed at increasing the proportion of people whose vaccination records are captured in an information system. Taken together, these alignments indicate that proposed projects should address both the human side of health communication (clarity, trust, shared decision-making) and the practical systems that support effective COVID-19 response (including reliable vaccination record tracking).

In making funding recommendations, OMH indicates it will weigh several additional considerations intended to sharpen the equity focus and broaden national reach. One key factor is whether the applicant serves communities with the highest social vulnerability, with particular reference to counties ranking in the top quartile on the CDC Social Vulnerability Index (SVI), or a comparable data source if SVI is unavailable. This signals a preference for projects operating in places where socioeconomic conditions, housing, transportation barriers, language access needs, disability, or other structural factors may increase the risk of poorer COVID-19 outcomes and reduced access to trustworthy information and services. Another factor is whether the applicant has established partnerships with Minority Serving Institutions (MSIs), as defined by the U.S. Department of Education. This encourages collaboration with colleges and universities that educate significant numbers of students from historically underserved racial and ethnic groups, potentially expanding the reach and credibility of health literacy efforts through trusted local institutions. OMH also notes equitable geographic distribution as a consideration, meaning the agency may seek to avoid concentrating awards in only a few states or regions and instead support a spread of projects across different parts of the country.

Administratively, the funding opportunity is listed as MP CPI 21 006, categorized as a discretionary grant within the health funding activity area, and associated with CFDA 93.137. The opportunity was created on March 8, 2021, with an original application closing date of April 20, 2021. The maximum award amount (award ceiling) is stated as $4,000,000, and the program anticipated making approximately 73 awards, suggesting a sizeable national investment intended to support multiple community-based or multi-partner efforts rather than a small number of large projects. Eligibility is broadly labeled as “Others,” with additional clarification referenced in the full announcement, which typically indicates that a range of non-federal entities may be eligible depending on the detailed requirements.

Overall, this grant program is best understood as a targeted equity-and-communication response to COVID-19: it aims to improve how information is shared and understood, reduce communication gaps that contribute to mistrust or confusion, strengthen patient and community engagement in health decisions, and support reliable vaccination information practices. The program’s preferences around high-SVI communities, MSI partnerships, and geographic balance reinforce that the funding is intended to reach communities facing the greatest structural barriers and to do so through credible, locally grounded collaborations that can produce lasting, scalable approaches.

  • The Department of Health and Human Services, Office of the Assistant Secretary for Health in the health sector is offering a public funding opportunity titled "Advancing Health Literacy to Enhance Equitable Community Responses to COVID-19" and is now available to receive applicants.
  • Interested and eligible applicants and submit their applications by referencing the CFDA number(s): 93.137.
  • This funding opportunity was created on Mar 08, 2021.
  • Applicants must submit their applications by Apr 20, 2021 No Explanation. (Agency may still review applications by suitable applicants for the remaining/unused allocated funding in 2026.)
  • Each selected applicant is eligible to receive up to $4,000,000.00 in funding.
  • The number of recipients for this funding is limited to 73 candidate(s).
  • Eligible applicants include: Others (see text field entitled Additional Information on Eligibility for clarification).
Apply for MP CPI 21 006

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